
OUR MISSION
We are an inclusive beauty retailer designed to encourage the discovery of African Beauty skincare and wellness brands.
This is beauty uncompromised with a mission to meet the demand for hyper-targeted skincare solutions, creating a safer beauty shopping experience for our ever-growing mutlihyphenate beauty community. Since launching in 2023, we have been committed to only offering brands that share our values, aiming to champion a future where inclusive beauty is the standard.
"A-Beauty is where the biodiversity of African botanicals meet innovative science to transform all skin tones."

A NOTE FROM OUR FOUNDER
“Growing up in Jamaica, I spent my formative years uninterested in beauty traditions. But as I navigated post-grad life in New York while dealing with my own struggles with acne for the first time, I realized how deeply personal and transformative beauty is. After years of product testing, consulting with luxury beauty brands, and obtaining a certification in Cosmetic Sciences from UCLA, I gained a deep understanding of what works, what’s missing, and how I want the beauty around me to make people feel— seen. Throughout history, beauty products for melanated skin have been overlooked or underdeveloped. This gap inspired me to launch Skintellect, a platform where consciously formulated beauty brands, centered on melanin, can be discovered and celebrated. My mission is to amplify the education around A-Beauty ingredients, empowering individuals to embrace a richer, more inclusive beauty experience."
— Delanique Millwood, Founder and CEO